Why Veganism?
If you really care about animals, the best way you can help is to stop...
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Latest News
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Shocking numbers of animals harmed in laboratories in Great Britain
A government report published today reveals how more than 2.9 million animals were used in more than 3 million experiments in Great Britain in 2021.... Read more -
Animal Experiments – Nutshell Film
Watch our new animation all about animal experiments! Read more -
Animal Aid statement on Royal Ascot: heat wave created unacceptable risk to horse’s lives
Royal Ascot ends the life of at least one horse, with multiple whip offences also seen at this year’s event. Read more
Poll results are in...
Our latest poll reveals that most people believe it is always wrong to cause pain and suffering to animals. We'll help you to live kindly.
Watch the videoVisit our animal-friendly shop for an array of vegan treats, home & garden goodies, skin, hair and body care essentials for summer and much more!
Shop now!Vegan Recipes
Treat yourself to some mouth-watering cruelty-free cuisine with our selection of vegan recipes.
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Vegan Living
Choosing to go vegan is a positive step, but it needn’t be a difficult one.
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