We are taking our investigations to entirely new audiences through a powerful new collaboration with Project Livestream, designed to reach millions of social media users every single month.
Turning passive social media scrolling into direct confrontation with the truth.
We’re relentlessly expanding our reach to educate the next generation — showing them the unfiltered reality of what happens to animals in farming and beyond, by broadcasting Animal Aid’s decades of slaughterhouse footage and investigative work to people in real time.
This collaboration also encourages people to lawfully and peacefully attend slaughterhouses and livestream what they witness as transport trucks arrive — exposing the reality live and potentially reaching thousands of viewers in just a couple of hours.
The content doesn’t end when the livestream does. The footage can be repurposed into powerful short-form videos and shared across multiple platforms, multiplying the reach and keeping the pressure on industries built on cruelty, exploitation and suffering.
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In the last month alone....
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25k
Livestream views
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1.8m
Reels & Shorts views
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A collaboration that brings millions of people to the gates of slaughterhouses: Project Livestream, an initiative created by Animal Rights Activists and YouTubers ‘Mel & Steve’, embraced an opportunity to reach mass audiences through livestreaming through the youTube platform.
They discovered that having a presence outside a slaughterhouse, whilst livestreaming, attracted literally thousands of people per livestream event.
They wanted to share this success and encourage more activists to go to their local slaughterhouses and livestream. Now, there has been multiple ‘Project Livestream’ coordinated events, whereby activists turn up to different slaughterhouses on the same day, and all livestream, taking over the YouTube platform to get thousands of eyes on the animals!
Watch this explainer video to learn how to get started with Project Livestream:
Hear from John, Chris and Jake about their experience with Project Livestream:
For some inspiration on locations to visit and information to talk about on your livestreams:
Check out our Animal Aid Investigations Map below, to see the various locations we have exposed and documented, from slaughterhouses to farms across the country.
When you select a location, you can view the associated investigation article.
Get involved
Disclaimer: Animal Aid works with and supports activists who engage in peaceful and respectful activity. The views expressed by these activists are their own and do not necessarily represent Animal Aid’s values or beliefs.