“What the….?â Guess the purpose of these weird and disturbing farming implements
Posted 31 Oct 2024
Posted on the 11th February 2014
Animal Aid has pledged to campaign more robustly than ever against the large-scale suffering involved in the breeding and use, in biomedical experiments, of genetically modified mice. The undertaking comes in response to a decision by the Advertising Standards Authority (ASA) to uphold a complaint by a pro-vivisection lobby group against the content of an advert that the national campaign group placed in three national newspapers in June 2013.
The ad listed some of the torments to which GM mice are subjected in British labs and pointed out that many of the experiments are funded by medical research charities. It called on readers to send for a list of those charities that do and those that donât fund vivisection.
GM animals in British labs, said the ad, are poisoned, injected with acid and given electric shocks. Lobby group Understanding Animal Research did not contest these statements, and while it disputed that GM mice in British labs had been made to suffer seizures, Animal Aid submitted evidence to the ASA proving that this was indeed the case.
The ASA ruled against Animal Aid on three points. See Editorsâ Notes for details and our response.
Says Animal Aid Director Andrew Tyler:
âIt is incontestable that, in British laboratories, GM mice suffer grievously and that some of this suffering is funded by leading medical research charities. Even the pro-vivisection lobby group that complained about our advert to the ASA could not dispute that animals have been given electric shocks, poisoned and injected with acid in British labs. Its complaints were based on hair-splitting and are without substance. That the ASA ruled in its favour is, sadly, to be expected from a body that is inclined to side with the animal research establishment, however weak its position. The work that Animal Aid started in February 2013, with the publication of Science Corrupted: the nightmare world of GM mice, will not be derailed by the ASAâs perverse ruling. Far from it. We will push forward with more determination than ever.â
Our response
Animal Aid conceded that the photo was from America but argued that âit is extremely difficult to obtain images from the animal research establishment [in Britain] of genetically modified mice with disfiguring or deforming lesions, and even more so to obtain permission to publish them. We considered that the image we used âwas a fair representation of the appearance, deformity and consequent suffering endured by those mice in British labs who have tumours produced by genetic alterationâ.
Our response
Animal Aid submitted evidence clearly demonstrating how experiments to create genetically modified mice, and then subject them to experiments involving artificially induced heart attack with a risk of cardiac rupture (âburst heartsâ), have been conducted in Britain. We also presented documentation showing that self-injuring GM mice âmodelsâ of obsessive compulsive disorder are described in UK scientific literature and that the over-grooming behaviour by these animals results in skin lesions and hair removal.
Especially unfathomable was the ASAâs ruling that the ad implied that funds from the public purse rather than donations to medical research charities were funding some of the offending experiments. The ad clearly states, in bold, italic lettering, that many of the experiments are funded by medical research charities. And the tear-off coupon invites readers to send for details of which charities do and which donât fund animal experiments. There is no reference to any other funding source.