The making of the UK’s first anti-dairy TV and Cinema advert, plus an exclusive look at the UNCENSORED version
Posted 06 May 2025

Posted on the 13th December 2017
Since Animal Aid launched our #MarkItVegan campaign, both Asda and Tesco have agreed to label their own brand vegan products.
As the popularity of veganism grows, and supermarkets start to introduce more vegan products, there has never been a more appropriate time for supermarket giants to ensure their vegan products are clearly labelled.
And yet, major supermarkets Aldi, Iceland, Lidl, Marks & Spencer, Morrisons and Waitrose do not label all of their own brand vegan products.
Not only does labelling make it easier for vegans – especially new vegans – to know which products are suitable for them, clear labelling makes life that bit easier for those with allergies.
Posted 06 May 2025
Yesterday, Michelle, our Head of Campaigns, headed into London to attend the debate on the government petition which urged ‘Ban immediately the use of dogs in scientific and regulatory procedures’.
Posted 29 Apr 2025