An early Christmas present for Lidl: an 11,000+ signature petition!

Posted on the 30th November 2018

On 30th November, Animal Aid handed in our #MarkItVegan petition to Lidl’s head office.

Since Animal Aid began its #MarkItVegan campaign in 2016, Tesco, Asda, Morrisons, Iceland and Waitrose have all committed to clear and consistent labelling, following the lead of Sainsbury’s and the Co-op who have been labelling their own-brand vegan products for some time.

Lidl is the only major UK supermarket not to have committed to such labelling, despite being very vegan friendly and offering a wide range of plant-based products.

Clearly labelling products as ‘suitable for vegans’ in some way has a host of benefits: firstly, it enables those of us who avoid animal products entirely to easily find which products are vegan. Secondly, it helps non-vegans realise how many delicious vegan options there truly are to choose from. In addition, it can also help those with allergies to ingredients like dairy and eggs.

We hope that the sheer number of signatories, as well as the seemingly unstoppable rise of veganism, will encourage Lidl to #MarkItVegan!

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Animal Aid director Iain Green and Head of Campaigns Jessamy Korotoga holding a Lush prize statuette of a hare