Living without cruelty

Each and every person can help end animal suffering through ordinary, everyday decisions. In almost every walk of life, you can choose compassion over cruelty.


eatingGoing vegan is the best thing you can do to prevent cruelty towards animals. In the UK alone, close to one billion animals are killed for food every year – and this doesn’t include fish! Animal Aid investigations have revealed horrific abuse and suffering in British slaughterhouses and on British farms. By adopting a plant-based diet you will remove your support for these appalling practices.

So why not take the plunge, and order our free guide to going vegan!

Cosmetics and Toiletries

Beauty without Cruelty eye shadowTesting cosmetics and their ingredients on animals became illegal across the European Union as of 2009, and as of March 2013, the EU introduced a complete ban on the sale of cosmetics that had been newly tested on animals elsewhere. This is a tremendous achievement, but there are still companies selling products here that also sell products outside of the EU that have been tested on animals. Buying products that display the ‘Leaping Bunny’ logo the best way to ensure that you are buying from a company that does not engage in animal testing anywhere. All products sold in the Animal Aid Shop are 100% cruelty-free and vegan.

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tshirtMillions of animals are farmed, hunted, abused and killed to make clothing, footwear and accessories. Most people understand that the fur trade is cruel, fur farming has been banned in the UK since 2003, and many other countries have done the same. However, the sale of real fur is still legal and most of it is mis-sold as faux. Ensure any faux fur you buy is actually fake, and avoid purchasing leather, wool and other animal-based clothing.

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Household products

Faith in Nature cleaning productWhilst cosmetic and body products cannot be tested on animals and nor can their ingredients, the same is not true of household products. Many cleaning, DIY and garden products continue to be tested on animals. Luckily, there are a multitude of ranges that have not been. As with cosmetic products, looking for the ‘Leaping Bunny’ is the best way to ensure your household products aren’t tested on animals.

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Companion Animals

PuppyMany of us treat our companion animals as important and much-loved members of the family but not all animals are this fortunate. There are thousands of unwanted and abandoned animals in rescue centres awaiting a new home. Please never buy companion animals from breeders, always adopt from rescue centres and shelters.


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Sport and Leisure

Dead fox with hunting houndsAnimals are exploited in many ways for ‘entertainment’. Whilst it has been illegal to hunt foxes with packs of dogs in England and Wales since 2005, hunts still flout this law and continue to kill foxes and other animals for fun. As well as this, tens of millions of birds, such as pheasants, partridges and ducks, are purpose bred to be shot for sport. In addition to hunting and shooting, animals are exploited and killed in the horse racing, greyhound racing, angling, circus and zoo industries.

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Animal Gift Schemes

Dead cow in AfricaPlease think twice before donating money to charities that supply developing countries with live animals. There are much better, more economical and environmentally-friendly ways of helping.



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Campaign news

RTÉ Investigation exposes systemic abuse of innocent horses

An undercover investigation by RTÉ into the contemptible world of horse trading highlighted blatant cruelty towards horses, unrestrained greed, fraudulent practices of changing horses’ identifications and illegal transportation of the animals across Europe via the UK...

Posted 13 Jun 2024

‘Votes for Animals’ launched!

On 4th July, the British public will vote in an election that will impact the lives of billions of sentient beings. Today, we launch our Votes For Animals website and the Crackdown on Cruelty campaign,...

Posted 12 Jun 2024